Analytics

11 Google Analytics Reports You Might Not Know About

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Google Analytics is the primary measurement platform for millions of websites and digital marketing campaigns. Along with Google Search Console and other third-party measurement tools and platforms, Google Analytics provides insight into key metrics on your audience, organic search, paid search, social media, and website performance. While it is a given that Google Analytics is […]

SEO

Your 7-Step Image SEO Survival Guide

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SEO might seem complicated because there’s a lot that goes into it—keyword optimization, site speed, link building, meta tag optimization. But SEO is not too complex of a concept to wrap your head around. At a fundamental level, you can think of it this way: Everything on the internet is either a piece of content […]

SEO

SEO FAQs – 7 questions our customers often ask

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SEO FAQs 7 questions our customers often ask

According to HubSpot’s State of Inbound 2018 report, generating traffic and leads is the biggest marketing challenge for brands. The same report says 54% of marketers’ top priority is bringing more traffic to their websites. So, despite being one of the oldest digital marketing strategies, search engine optimisation (SEO) appears to be as relevant as […]

Local SEO

Local seo for multi location businesses

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local seo

SEO is important for your business if you want to make your site discovered on the web. It’s also a great way to market yourself and gain site traffic. But when your business has multiple locations (like franchises), the SEO strategy works a little differently. To get visibility and business from locals, you’ll want to […]

SEO

Google amp indexing faqs

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Dong-Hwi Lee, a Googler, posted in the Google Webmaster Help forums a large FAQs around indexing questions related to AMP. This is a very comprehensive FAQ around the topic and I thought it would be useful to bring more attention to this document to the community. The questions include: In general, how long does it […]

JavaScript

How to prepare for a Javascript migration

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javascript

Here are the steps to consider when migrating a website built with a static HTML to a JavaScript framework. An 80 percent decrease in organic traffic is the nightmare of every business. Unfortunately, such a nightmarish scenario may become reality if a website migration is done incorrectly; instead of improving the current situation it eventually […]

SEO

The Technical SEO Audit Process Anyone Can Follow

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Technical-SEO

Search Engine Optimization is constantly changing. In fact, it changes nearly 600 times every single year. SEO audits are a great way to keep up with changing ranking signals to keep your site up to date. But most technical SEO audits are way too technical. So technical that you find yourself researching dozens of new […]