How to prepare for a Javascript migration

Posted on Posted in JavaScript, SEO, Web Site Design & Development

Here are the steps to consider when migrating a website built with a static HTML to a JavaScript framework. An 80 percent decrease in organic traffic is the nightmare of every business. Unfortunately, such a nightmarish scenario may become reality if a website migration is done incorrectly; instead of improving the current situation it eventually […]

JavaScript & SEO: The Definitive Resource List

Posted on Posted in Small Business, Web Site Design & Development, WordPress

The crawling, indexing, and ranking of webpages that rely heavily on JavaScript is a hot topic in the SEO industry at the moment. There are lots of people performing tests and sharing their results, as well as opinion pieces and perspectives from outside of the SEO echo chamber. And of course we have official documentation […]

The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)

Posted on Posted in Web Site Design & Development, WordPress

With Google’s continued focus on user experience and engagement metrics in recent algorithm updates, it’s become even more important for marketers to pay attention to how fast their sites are. Page speed has long been a ranking factor for desktop search results, and it may soon impact mobile rankings as well. The benefits of improved […]

3 reasons SEO belongs at the beginning of a project, not the end

Posted on Posted in SEO, Web Site Design & Development

Search engine optimization (SEO) can sometimes be treated as an afterthought, but here we outline how keyword research can be instrumental in planning and developing an effective content calendar. Too many marketers still bring SEO in at the end of a content marketing project. They finish a blog post or finalize a new marketing campaign, […]