Pay-per-click advertising puts you in the driving seat
Advertising on Google with AdWords is one of the fastest and simplest ways to expand the reach of your website, find new customers and grow your business
Get the most out of paid search marketing
Pay-per-click advertising is a great way to get visitors and traffic to your website when you need it now.
Not only is PPC advertising a marketing tool that can offer immediate results and huge rewards, it’s also fast to setup, reaches the right audience and offers measurable results, all within your budget.
But it can be risky: With poor management, you can spend a fortune, generate many visits, and end up with nothing to show for it. This is why you need Big Web Media to help you reach your target audience at the right moment and when they are ready to convert.
Our services include:
- Keyword and Competitor Research
- Google AdWords Account Set
- Campaign management
- Campaign Optimisation
- Display Advertising
- Facebook Advertising
- Monthly Reporting
Why is Pay Per Click advertising worth it?
While Pay-per-click (PPC) advertising as an online marketing tool does not have the same longevity as a good SEO campaign, it can produce instantaneous results when you need it most.
The reasons to advertise on Google, Bing or even Facebook are many, here are our top 5; you only pay when an interested person clicks on your ad, you set your budget and control costs, you reach your target consumer at the right time, unlike organic search, PPC can show results very quickly, and it provides you with measurable results every time.
We can help you in setting up a Google AdWords account, and implement a strategy that will allow your business to have instant online visibility amongst your target market when they search for your products or services on Google.
Once we have identified your target market and competitors, we will identify the types of keywords they are searching for, set up the campaigns, and create engaging adverts with a clear call to action that will encourage your target market to enquire.
Facebook is not just a social media platform, it is also a relevant advertising platform and a great way to drive traffic to your website.
Using Facebook cost per click advertising, we can help you reach your target market in a very cost manner. Delivering direct contact and encouragement to engage with your brand.
Google AdWords is split into two networks, the Search Network and the Display Network. When advertising on the Search Network, your text ads will show up in the search engine results, but when advertising on the Display Network, your display ads will show on sites across the internet.
If you are looking to extend the reach of your adverting to a wider audience, and target potential customers that are not actively searching for your product or service then display advertising is definitely for you.