All you need to know about SEO Over the next few weeks Big Web Media will be taking you on an SEO journey through the rifts, deep valleys and high mountain peaks of SEO, especially for small businesses. Here are the topics we will be covering: 1. SEO Guide and Checklist for Small Businesses Here […]
Google has been saying for the past few years now that optimising for keywords is long dead and that keywords are not the ‘be all and end all’ of searching and finding websites and information on the internet. Search has moved on from just looking at a query, but is rather trying to understand your […]
Searchers are active shoppers and it’s an unquestionable fact that Search engines are now the primary source of information for most people. Consider the facts: Less than 5% of buyers look further than page 1 and the top 2 organic search listings get 60% of the traffic for a specific search term. If you aren’t […]
Ever wondered exactly what is the difference between SEO (Search Engine Optimisation) and SEM (Search Engine Marketing)? SEO = The branch of SEM that deals only with non-paid/organic/natural/algorithmic search rankings. Again, SEO is the process of creating or updating a website to improve the site’s ranking in organic search results, with the objective of increasing […]
