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The Power of Social Media

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The Power of Social Media

Many of us living in this day and age never dreamed of the plethora of social media platforms that we have today. Some of us were still writing letters, or sending emails (how last year!). Now you can Tweet your way around the world, and back again! Millions of people are still getting to grips […]

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Great Tips on SEO for Local Businesses

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Do you want to improve your visibility of your small business website in local search engine results? Then this is the article for you. Even if you can only apply three quarters of these tips, you can improve your local rankings. Let’s get started: Make sure you have a physical address that has been verified […]

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SEO Guide and Checklist for Small Businesses

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Free Website SEO Checklist

As a small business you need to stand out from the crowd (particularly your competitors). This is possible even with large companies that spend thousands of rand on search engine optimisation, you can still beat them to the finish line. Here is how: Effective Keywords Users looking for information use keywords and keyword phrases to […]

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SEO for Small Businesses

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Seo For Small businesses an intro

All you need to know about SEO Over the next few weeks Big Web Media will be taking you on an SEO journey through the rifts, deep valleys and high mountain peaks of SEO, especially for small businesses. Here are the topics we will be covering: 1. SEO Guide and Checklist for Small Businesses Here […]

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What is Information Architecture?

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Information Architecture

Information architecture is the art and science of figuring out what you want users to do on your website and then organising the functionality and content into a structure that users are able to understand and navigate. In essence it is how well the website delivers on usability. It does not just happen by chance, […]

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South African Online Directories

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Local Online Directories in South Africa

Ask a website why it’s active online and you’re likely to get three responses: To make profit, create awareness of our products and services and lastly to engage with our customers. Fair responses. One thing is certain, all these websites want to be easily found online by their desired target audience  and need search engines […]

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Why are blogs important?

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Why are blogs important? Raise your hand if you want more website visitors. Yeah, me too. Now let’s get started! Is it not time to establish yourself as an expert? Blogging is one of the easiest and most valuable tools that businesses have to engage with customers. Finding the time and resources to generate ideas, […]

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Web Terminology every beginner should know

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Flash, JavaScript, Wireframe sound familiar? Or have we lost you already! In case we have, these are some of the terms used in SEO, web design, email marketing and the web in general today. Why should you as a small business familiarize yourself with these terms? Simple, the more you understand the language used online, […]

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Content Managment Systems a Must!

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So very often small business people ask themselves this question: ‘Should I outsource the design of my website or do it myself?’ and somehow (for the most part anyway), most end up with the former due to time constraints and limited ‘know- how’. Fortunately today managing your small business website yourself once it is up […]

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Things that drive Web Designers Nuts!

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Ever wondered what are the things that Drive Your Web Designer Nuts? Contrary to popular belief website design and development is not a simple process, or a matter of just “getting” a website up in a week or two. There are countless activities that go into designing a website, making it “perfect” and delivering a […]